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Increasing Volume

December 18, 2025 by Angus Baynham-McColl

For any profession the amount of volume you are doing is what will have the most impact on your results.

For what I’m looking to do in the new year, more volume is required.

This means looking for more speaking engagements, posting more on X and getting the message out there.

In poker you can’t realize your long term skill edge without a significant sample size. The short run is longer than you think. You can play for years and still not know how good your game actually is.

This is where I’ve been selling myself short over the last few years.

Writing an ebook that is actually good that will sell requires a certain amount of volume to complete.

Anything good requires repetition.

The best thing about volume is it separates the winners from the losers.

In the beginning I wanted to write more books and sell more.

I wasn’t playing the long game.

Maybe at first giving out a free book as a lead magnet was the way to go. I didn’t follow that advice and tried to sell right away.

But if I put more volume into my writing, I would have succeeded a lot faster.

Putting in hours a day is needed in the early stages of being a content creator.

It’s not something you can just do once in a while and expect to see success.

In the new year and the rest of this year I plan to do more so I can accomplish more.

The later stages of the game involve doing less to accomplish more.

Early game demands more, you have to be willing to create more and more great content in the beginning. The payoff might not come for 5 years, but once the work is done it’s done forever.

To your success,

Angus

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